Sales Channel Solutions

Motivate Channel Partners

Boost your sales and build lasting loyalty with your channel partners by seamlessly transforming their performance into motivating rewards that drive both success and commitment.

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Customer Loyalty
Customer Loyalty Solutions

Supercharge Customer and Channel Loyalty

We design and manage B2B loyalty programmes that reward the right behaviours, strengthen communication and build the habits that drive repeat sales and deeper customer relationships.

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Employee Engagement
Employee Rewards Solutions

Engage Employees

Transform your workplace by fostering a culture of recognition that celebrates every achievement, driving motivation and creating a collaborative environment where your team thrives.

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Why Us?
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Built for indirect sales channels

B2B loyalty schemes

We help manufacturers reward distributors, dealers and installers with a points loyalty scheme that increases spend and reduces churn.

See how it works…



Short video tour. No sign up required.

watch demo video

Companies enjoying healthier trade sales with us…

Your dealers have options…

Whether it’s boosting revenue from low-spenders, reigniting fading relationships or moving customers up the value chain, we’ve got you covered.

Tradesperson

Give them a reason to choose your products

With our points-based loyalty programmes, clients typically see a 20% uplift in trade sales.

Rewards
Sales & Claims
Insights
Engagement
API & Integrations
Perks

3,000+ rewards

Capture attention with a rewards catalogue packed with goodies, from merchandise and gift cards, to travel and experiences.

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Fuel sales. Simplify claims

Set targets, reward results, track purchasing trends.

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Real-time data

Real-time dashboards to spot opportunities and prove ROI.

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Engagement-boosting tools

Tiers, comms and gamification to keep members active between orders.

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Effortlessly integrate

Instantly access live points balances, manage users and assign points – all with simple API calls connected to your ERP, CRM or ordering system.

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Perks to enhance appeal

Offer points-back for purchases made through partner-funded Perks at brands they love, like Asda, Boots, Argos and Tesco.

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See how it works

Simply pop your email in below to watch a short explainer.

watch demo video

We give you the tools you need to turn your partners into brand superfans…

Sales tiers

Tiers keep partners striving

Inspire participants to push your products with rewards that get better with every tier.

“We have found loyalty programme customers spend twice as much, and are much, much easier to retain.”

QA Flooring, Marketing Manager

Claims submission

Simple claims processes

Enjoy complete control over what points are awarded and when.

19% sales growth in year one for Miele

With a high-end product range, Miele identified lack of product knowledge as instrumental in designers recommending competitor brands over their own.

Through their loyalty programme, they improved designer product knowledge and drove a significant sales uplift.

Sales team hierarchy

Audience segmentation & personalised comms

Split your users into groups based on partner type, region, spend, purchase frequency or anything else.

Rewards that inspire

Our catalogue is packed full of rewards to catch your customers’ eye.

Merchandise

Customers can dive into a catalogue brimming with reward options, from the latest tech to fitness must-haves.

Digital Gift Cards

An extensive selection of digital vouchers are on offer,that can be spent at retailers like John Lewis, ASOS and Tesco.

Travel & Experiences

From relaxing weekends away to heart-pounding adventures, our travel and experience rewards promise lasting memories every time.

Giving Back

Our Giving Back rewards support charities and environmental causes, like Just One Ocean, Mind and the RSPCA.

Switching Vodafone store bias to drive smarter sales

Vodafone set out to challenge an “iPhone-first” default and get teams confidently selling the full handset range.

A scalable programme paired bite-sized product learning with instant rewards to shift recommendations across 12,000+ retail and call-centre employees.

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Strengthen product knowledge

Build a resource centre full of product training and marketing materials.

Sales targets

Set targets

Inspire action with a progressive target system that rewards partners for hitting and exceeding targets.

Spin to Win
Scratchcards
Double Points
Prize Draws
Quizzes

Spin to Win

Ignite excitement and engagement with your installers by launching a Spin the Wheel promotion that keeps them motivated and connected to your business.

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Scratchcards

Unleash the thrill of instant rewards with a digital scratchcard, engaging your installers and keeping them coming back for more as they scratch their way to exciting prizes.

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Double Points

Boost sales by running double points promotions on selected products or ranges, giving your installers even more reasons to engage and buy.

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Prize Draws

With our prize draw promotions, installers get more than just rewards, they get the thrill of an instant win, creating memorable moments that boost engagement.

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Quizzes

Equip your installers with a deeper understanding of your business and products by testing their knowledge, while uncovering opportunities to develop targeted training materials and support.

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Deliver the right message, at the right time

Well-timed comms keep users excited all year round.

Locking in loyalty with TradeXtra Rewards

Ironmongery Direct launched a new trade package that gives customers a reason to return, spend more and stick with them.

TradeXtra Rewards is a tailored programme where tradespeople earn and redeem rewards seamlessly, driving repeat purchasing and bigger baskets.

Sales engagement leaderboards

Leaderboards accelerate performance

Inject some healthy competition with leaderboards that propel performance.

“The platform allows us to build incremental sales as well as maximise the spend we receive from existing customers.”

Leading Automotive Parts Distributor

Unlock insights

Assess downlines to see which products groups are purchased and find cross-sell opps.

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Fancy a closer look?

Explore our loyalty programmes in a short video tour now…

watch demo video